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Eliminate
friction
with 🎁 sales
process 2.0

A sales process spells out the formula required to make a customer in a clearly understood sequence.

Between 2014 and 2020, run_frictionless design and built over 30 sales processes πŸ€–Β  for companies ranging from traditional medical firms to internet-only businesses. Each time, we were able to help organizations overcome friction and reach 🌈 double-digital growth.

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sales-process
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Declare war
on friction

Friction slows the customer from reaching their goal and equally πŸ‘Ž slows a company from making a sale. Research shows friction accumulates too. Customers remember the friction they experience from one interaction to the next. Until one day, the customer ghosts you πŸ˜– never to be heard from again.

The salespeople tell you it is a delivery problem. The delivery people tell you it is a sales problem. The truth is it is neither. Friction is an πŸ† organizational goal.

No matter how talented your people, the greater the friction, the more difficult it is for your business to create a customer. By designing a sales process you can eliminate friction and enable the entire sales organization to sell more.

sales friction
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WHY BUSINESSES NEED TWO
DOT ZERO

01 Predict sales

Distil a sale to a handful of customer interactions you can teach the whole organization. Win a customer and know why you won that customer.

02 Faster conversion

Automate interactions to keep serving customers even when the salesforce or founder is not at their desk.

03 Better decision-making

If you are going to free the founder, staff have to learn to think like the founder. Make everyone accountable with an easy-to-use framework called the 4Qs.

04 Become a market leader

Create words and pictures to tell your company’s unique story and avoid following competitors. Stay ahead of the competition and be regarded as a market leader.

05 Free the founder

Unburden the founder of sales functions by making sales transparent so anyone in the business can understand and contribute.

let’s do this
run frictionless
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Here’s how we get it done

buyer journeys mapped

apps plugged-in

words + pictures added

salespeople trained

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built for branding
+ sales
gurus

We love working with ❀️ agencies and coaches. While you build your client’s website and brand, we take care of the tedious task of writing sales scripts and plugging together apps.

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we are
friendly with
these folk

Early game

whatsapp
telegram
slacks
wufoo
typeform
wordpress
unbounce
optimizely
zendesk chat
twilio
tidio
tawk
freshchat
gong.io
call.me
ring central
ringdna
talkdesk
surveymonkey
sogosurvey
clinico

Middle game

pipedrive
zoho
mailchimp
zendesk
customer.io
close.io
activecampaign
campaign monitor
hubspot
intercom
drift
salesloft
velocify
journey sales
leadgenius

Endgame

docusign
hellosign
zuora
chargify
recurly
atlassian
trello

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We can
propose a
solution

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Let’s do
coffee

Meet your guide, Anthony Coundouris for a virtual coffee β˜• by scheduling a 30-min online meeting. Ask a question, chit chat, get to know each other.

schedule call
anthony-coundouris-headshot
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ASK A QUESTION.
SHOOT!

WHEN CAN WE EXPECT TO SEE RESULTS?

You will start to see the sales needle move in the second month as we unlock cash opportunities.

DO YOU OFFER GUARANTEES?

Yes. We have a 30-day money back guarantee. The refund is the said amount less any travel and personal expenses. In addition to a guarantee, we perform a self-assessment every 30-days.

HOW LONG TO DESIGN + BUILD 2.0?

Three months at a pinch depending on how hard we all work. Four months is a more realistic timeframe.

ANYTHING WE NEED IN PLACE BEFORE WE BEGIN?

It is useful if you have a brand guideline you can share and a website built in either WordPress or Wix. It is important you have incoming leads to make testing the sales process 2.0 easy.

HOW DO WE GET STARTED?

Contact us. We will ask you your preferred working arrangement and a few questions about your goals. Shortly after you will receive a plan and costings.

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HOW DO WE PAY?

We accept debit and credit cards (Amex, Visa, and Mastercard) or PayPal. At a pinch, we can accept direct debit.

DO WE GET ANY FREEBIES?

Yes. We throw in a few thousand dollars worth of extras free. We will pay for and order you a few copies of the book run frictionless from Amazon. Ask us to share with your team 30-days of free access to the digital edition.

If necessary we will conduct a friction test to gather intelligence and conduct a half-day 4Qs workshop - all free-of-charge.

HOW MUCH WILL IT COST?

The minimum engagement is three months. Most companies pay US$5,000 per month. They ask us to coach them on building their sales process. If we design and build sales process 2.0 for you it will cost more depending on the scope of work.

We will advise you how much to budget each month to cover software subscriptions. As a rule of thumb US$200 should do it.

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CAN I DIY SALES PROCESS 2.0?

Yes. You can do-it-yourself. If you have marketing experience, are a little techy, and have time to fiddle this could be perfect for you. Simply buy the book and off you go.

There are a bunch of free scripts you can download and modify from our website.

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read this
before you
start

learn more
run frictionless
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